Privacy Policy

Last Updated: February 19, 2026

This Privacy Policy describes how AESTHETIC (operated by MY AESTHETIC, "we," "us," or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from myaesthetic.co (the "Site"). By using the Site, you agree to the collection and use of information in accordance with this policy.

1. What Personal Information We Collect

We collect personal information in the following ways:

Information You Provide Directly

Name, billing address, and shipping address.
Email address and phone number.
Payment information (credit card numbers, PayPal, Klarna, Apple Pay, Google Pay). Payment details are processed securely by our payment processors and are not stored on our servers.
Account login credentials (if you create an account).
Any communications you send to us (e.g., customer support inquiries, reviews, feedback).

Information We Collect Automatically

When you visit the Site, we automatically collect certain information about your device and your interaction with the Site, including:

Device information (browser type, operating system, device type).
IP address and approximate geographic location.
Pages visited, time spent on pages, links clicked, and products viewed.
Referring website or source that led you to our Site.
Cookie and pixel data (see our Cookie Policy for details).

2. How We Use Your Personal Information

We use the information we collect for the following purposes:

Purpose	Description
Order Fulfillment	To process and ship your orders, send order confirmations, and provide tracking information.
Customer Service	To respond to your inquiries, handle returns and refunds, and resolve issues.
Marketing & Advertising	To send promotional emails and SMS messages (with your consent), display targeted advertisements, and measure campaign effectiveness.
Site Improvement	To analyze how visitors use the Site, optimize performance, and improve user experience.
Security & Fraud Prevention	To detect and prevent fraudulent transactions and protect the security of our Site.
Legal Compliance	To comply with applicable laws, regulations, and legal processes.

3. How We Share Your Personal Information

We share your personal information with trusted service providers who help us operate our business. We do not sell your personal information in the traditional sense. We share data with the following categories of partners:

Category	Purpose
E-commerce Platform	We use Shopify to power our online store. Shopify processes your data to facilitate transactions. Shopify Privacy Policy.
Payment Processors	To securely process your payments (e.g., credit cards, digital wallets, buy-now-pay-later services).
Shipping & Fulfillment	To ship and deliver your orders and provide tracking information.
Analytics Partners	To help us understand how visitors use the Site and measure performance.
Advertising Partners	To serve targeted advertisements and measure campaign effectiveness across platforms.
Email & SMS Marketing	To send you promotional communications, order updates, and cart reminders (with your consent).
Affiliate Networks	To manage and track our affiliate marketing programs.

We may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

4. Cross-Context Behavioral Advertising

We may share your personal information with advertising partners for the purpose of cross-context behavioral advertising (also known as "targeted advertising"). This means that information collected from your activity on our Site may be combined with information from other websites and services to deliver ads that are more relevant to your interests. Under certain state laws, this may be considered a "sale" or "sharing" of personal information. You have the right to opt out of this practice (see Section 6 below).

5. Your Privacy Rights (GDPR – European Union)

If you are a resident of the European Economic Area (EEA), you have the following rights under the General Data Protection Regulation (GDPR):

Right of Access: You have the right to request a copy of the personal information we hold about you.
Right to Rectification: You have the right to request that we correct any inaccurate or incomplete personal information.
Right to Erasure: You have the right to request that we delete your personal information ("right to be forgotten").
Right to Restrict Processing: You have the right to request that we restrict the processing of your personal information.
Right to Data Portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format.
Right to Object: You have the right to object to the processing of your personal information for direct marketing purposes.
Right to Withdraw Consent: Where we rely on your consent to process your personal information, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us at support@myaesthetic.co. We will respond to your request within 30 days.

6. Your Privacy Rights (CCPA/CPRA – California)

If you are a resident of California, you have the following rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):